Shiny Ads was invited to join 20 other innovative Canadian startups at C100‘s 48Hrs in the Valley – June 8 and 9. This years event focuses on Social Media: Advertising, Metrics and Monetization, which is a perfect fit for Shiny Ads’ self-serve digital advertising platform. During the 48 hours, startups will have an opportunity to network and learn from C100′s Charter Members, which is an impressive list of tech companies and investors.

And we have more good news to share! We just found out that Shiny Ads was selected to pitch at the Plug and Play EXPO on the second day of 48Hrs in the Valley. The plug and Play EXPO features 30 promising startups pitching to over 100 VC investors. Roy Pereira, Founder/CEO of Shiny Ads says, “C100 is a great organization that has a history of connecting the best with the best – Canadian entrepreneurs with partners in Silicon Valley – and we’re proud to be included. This is an amazing opportunity for Shiny Ads and we’re ready to shine during our 48 hours in the Valley!”

On May 2nd, Foreign Affairs and International Trade Canada hosted the Technology Growth Initiative (TGI) Bootcamp in Toronto and Shiny Ads was announced as the first place winner in the ICT (Information & Communication Technologies) category!

HOORAY! Another one under our belt!

Thank you for realizing our potential, Foreign Affairs and International Trade Canada! We truly appreciate the support and are honoured to be involved with TGI and all the great things the program is doing for the Canadian tech community!

The win will give Shiny Ads access to Canada’s Trade Consulates in the US.

“And what is TGI?”, you ask. It is a unique 360° turnaround process allowing qualified emerging Canadian technology companies in the IT, Cleantech/Environmental Technology and Life sciences sectors access to dynamic U.S. markets in four phases; 6 business focused webinars, one-day business bootcamp, specialty designed technology pipeline, and aftercare. For more information on the program visit href=”http://www.tradecommissioner.gc.ca/eng/document.jsp?did=112057″>www.tradecommissioner.gc.ca

After weeks of preparation and countless hours of rehearsing, Business Insider’s Startup 2011 has come to a close. Shiny Ads came out on top in Startups first-ever four way tie! However, at the end of the day one winner would have to be awarded the cheque for $25,000 from General Catalyst Partners – shout outs to Quartzy whose name was written on the ‘pay to the order of’ line.

“A lot of the other companies had great technology and great teams, but their businesses had more visible constraints,” says Jonathan Teo, Managing Director of General Cataylst Partners. Teo noted, however, that Shiny Ads and UberTags were close runners-up. Check out the full story.

Thank you to Business Insider and the organizers of Startup 2011. The conference was invaluable and has helped bring Shiny Ads closer to our goals. Much love!

But the love doesn’t stop there. Check out the other article from Business Insider by Paul Denlinger – Shiny Ads Help With Small Inventory Ad Campaigns.

IDC Canada chose Shiny Ads as one of its top ten Canadian digital media companies to watch in 2011.You can find their press release here and their report summary here.

The other digital media companies chosen were:

• Bitstrips
• CoveritLive
• Endloop Studios
• InGamer
• Nulayer
• PushLife
• ScreenScape
• Verold
• Visibli

The Canadian New Media Awards (CNMAs) organizers announced the final 2010 nominees this week and Shiny Ads was pleased to be nominated in the “DIGITAL MEDIA TECHNOLOGY OF THE YEAR” category.

“We’re hugely proud to receive a nomination for Technology of the Year, given that we just launched our self-service advertising platform for top web publishers earlier this year.” said Shiny Ads president and founder, Roy Pereira. “We believe that our disruptive technology opens the door for publishers to generate revenue from small advertisers that they once lost to ad networks.

“We received more entries than any other year from almost every province in Canada, and we’re thrilled to be recognizing such a diverse range of companies and individuals,” says Jory Groberman, Executive Director of nextMEDIA. “Every year the bar is raised with innovative creativity, entrepreneurship, and pioneering technology.”

The CNMAs are Canada’s only nationwide competition that clebrates the accomplishments of Canada’s most successful digital media companies. The Canadian New Media Awards Gala will be held on Wednesday December 1, 2010 at the Design Exchange in Toronto.

To view a complete list of the 2010 CNMA finalists visit:Â www.nextmediaevents.com/cnma/?news=46

Shiny Ads also just recently won the “Best Sell Side Technology/Service” at AdWeb3.0 in New York this month.

About The Canadian New Media Awards

The CNMAs are the country’s only nationwide competition that celebrates the accomplishments of Canada’s most successful digital media companies. Now in its 10th year, the Canadian New Media Awards are a part of nextMEDIA Toronto, Canada’s leading forum for the convergence of all forms of digital media, taking place November 29 to 30, 2010 at the Design Exchange in Toronto. The CNMA gala ceremony will be held December 1, 2010 on the Trading Floor of the Design Exchange.

About Shiny Ads

The innovator in self-service advertising platforms, Shiny Ads, helps medium-large web publishers generate more revenue without additional costs by quickly and easily selling ads to smaller advertisers directly on their web sites. Shiny Ads automates sales, finance and ad operations to lower the cost per transaction down to zero allowing web publishers to attract more advertisers. Find your lost revenue by visiting http://www.shinyads.com.

UPDATE: Shiny Ads won 3rd place in the TiE Quest Toronto 2010 business venture competition. We thank all of the judges and our supporters for their great work since the start of the competition in November 2009.  In addition to winning the 3rd place prize, Shiny Ads also received two “Intention of Interest” certificates from a Venture Capitalist firm and an Angel investor group.

Shiny Ads has been selected as a finalist in the TiE Quest 2010 venture competition and is the only web technology venture left in the competition.

Over 200 contestants received an opportunity to present their ventures to professionals who can actually fund these businesses. Sponsoring firms, from where the judging panel was drawn from, will be offering an “Expression of Interest” for investment of up to $1,000,000 to top teams. The top teams will also receive substantial prizes in cash as well as professional services that will exceed $150,000 in total value.

The winners of the 2010 TiEQuest competition will be awarded on April 15th.

TiEQuest is an annual business venture competition held in Toronto to encourage entrepreneurship, engage emerging entrepreneurial talent and to create an ecosystem of entrepreneurship.